- Special inserts for catalogues + magazines
- Many finishing techniques for special attention
- Often available with affordable web printing
- Decades of experience with highest quality standards
On the Safe Side.
They are the pinnacle of printed advertisement: special inserts in a magazine or catalogue. Inserts and bound-ins receive a lot of attention. At the same time they have specific requirements. Was the printing not completed in time because of post-finishing? Does one colour not exactly conform to the specified values? Was shipping to the publisher not made in time? Save yourself time, stress and costly modifications with printing, finishing and application – all in the same process. With quality assurance from decades of experience with demanding customers. And with products that show your customers: You are special.
What does „special“ mean?
The term „special“ includes all the advertising elements in a catalogue or in a newspaper which are not integrated into the remaining editorial context, like standard ads. Instead, they are attached or integrated into the printed product by various techniques. This allows the use of numerous finishing techniques that make „special“ so very special.
The loose insert is put into magazines, newspapers or catalogues without any attachment. Potential inserts are one-sided sheets, small leaflets, postcards or special forms, such as elements with the outlines of a fruit, a face, a fir tree and much more. Naturally, all inserts can be provided with numerous finishes as well as surface and colour effects, such as labels, fragranced varnish, rub-off compound, magnets and many other finishing techniques.
This element owes its name to the fact that it lies directly on the print product, usually before the title page. An envelope, plastic film or a sleeve keeps the catalogue sheet in its position. So that it rests properly, it usually has the same format as the catalogue or magazine but of course special shapes are possible. Numerous finishes and surface and colour-effects provide the catalogue sheet with special value and ensure increased attention.
Additionally, catalogue cover sheets can be personalised to individual addresses.
Elements that are called cover or wrapper, literally „wrap“ a catalogue or magazine. They usually have a lower height than the print product behind and act as a kind of sleeve. They do not have to be strictly straight cut but can be punched into special forms, for example, with a wavy edge. Of course, wrappers can also be provided with numerous finishes and surface and colour-effects and additional personalisation.